MarketingIn development

Postalytics

Direct Mail Automation software in the cloud with deep integration to CRM and workflows, making direct mail look, act and feel like a digital marketing channel

In development

Cataloged and scoped, not yet available to run in production.

24
actions

Actions

Operations this integration can perform.

24

Add Account

Tool to create a new sub-account in the Postalytics system. Use when you need to create a new account with a unique ID associated with the requester's user ID as parent. The response includes the API key and user ID for the new account, which should be stored for future API calls.

Add Contact

Tool to add a contact to a specified contact list with their information. Use when you need to create a new contact or update an existing one on a contact list.

Create New Campaign

Tool to create a new direct mail campaign in Postalytics. Use when you need to start a new campaign with specified sender details and template. Important: A template must be created and proofed before creating the campaign.

Create Suppression List

Tool to create a new suppression list that can be used in campaigns to suppress contacts from being sent mail. Use when you need to create an empty suppression list. Note that contacts must be added separately using the SuppressionListContact API after the list is created.

Create Suppression List Contact

Tool to create a new suppression contact on a specified suppression list. Use when you need to add a contact to a suppression list to prevent them from receiving mailings.

Create Template

Tool to create a new template with full HTML for postcard or letter. Use when you need to create a template by providing complete HTML markup or image URLs for front/back. The template can be used for various mail types including postcards, letters, and bifolds.

Create Webhook

Tool to create a new webhook to receive campaign event notifications from Postalytics. Use when you need to set up a webhook endpoint that will be notified about campaign events like sent, delivered, opened, or clicked.

Delete Account

Tool to delete a Postalytics account and all associated campaigns, templates, and lists. Use when you need to permanently remove a sub account or sub user account. Cannot delete parent accounts.

Triggers

Events that start workflows from this integration.

6

Mail Addressed

Triggers when a direct mail piece is addressed in Postalytics.

Mail Created

Triggers when a direct mail piece is created in Postalytics.

Mail In Transit

Triggers when a direct mail piece is in transit.

Mail Mailed

Triggers when a direct mail piece is mailed by Postalytics.

Mail Printed

Triggers when a direct mail piece is printed by Postalytics.

pURL Opened

Triggers when a Personalized URL (pURL) associated with a direct mail piece is opened.

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